Visualising Allyship: Graphic Design for the Elizabeth Casson Trust

We were approached by the Elizabeth Casson Trust to develop graphics to communicate the role of allies within occupational therapy.

The project's core objective was to highlight the responsibility associated with being an ally and to inspire potential candidates, particularly those from BME backgrounds, to become active advocates.
Our design process was deeply rooted in a comprehensive study exploring the dynamics of allyship, with a specific focus on BME groups. The generosity of the researchers and their willingness to share their perspectives and hopes for the project were instrumental in shaping the final visual outcome.